Sponsorships & Promotions
Sponsorships and promotions on the UrduPoint Network offer
advertisers the flexibility to build programs around specific
marketing objectives. We listen to our partners' objectives to
better provide fully-integrated and unique solutions. We also offer
our sponsorship partners a dedicated partner services team to manage
the program before, during, and after the campaign.
Channel Rotation
A Channel Rotation buy provides targeting by content and interests, and can be
purchased across the UrduPoint Network for a buy that delivers the best of two
worlds -- quality content and a large audience. Highly effective for lifestyle
and psycho graphic targeting, Channel Rotations can be purchased at two levels:
Main Channels and Sub channels.
Main Channel Rotation
A main Channel Rotation buy combines content targeting with the benefit of
prominent positioning and high traffic. Banners rotate through one of the
Main Channels, appearing on Sub channel directory pages, news, personalized
pages, and the Channel Home Page.
Sub channel Rotation
A Sub channel Rotation buy provides a higher degree of targeting, giving
advertisers the opportunity to focus on more specific content areas. Banners
rotate in a more targeted area of the Main Channel, just one level below the
Channel Home Page.
General Rotation
A General Rotation buy spans across the entire service, providing broad reach of
either the UrduPoint, ShadiGhar, IslamiCards by UrduPoint audience, or all
three, for maximum reach. Banners rotate randomly through pages, and are
featured prominently at the top of each page. An effective way to reach a large
audience, General Rotation can also extend reach and add efficiencies to a
targeted schedule.
Community Opportunities
Banner programs on UrduPoint's Community (HulChul) and UrduPoint Mail.
HTML Banners
Ideal for increasing click-through and bolstering awareness and recall, an HTML
banner allows you to interact with your target at an immediate level -- before
they even reach your site. Virtually everything that is possible with HTML is
possible with HTML banners, such as pull-down menus and text-driven banner
displays.