Brand Dubai, DIFC Sign MoU
Fahad Shabbir (@FahadShabbir) Published November 13, 2018 | 07:30 PM
DUBAI, (UrduPoint / Pakistan Point News / WAM - 13th Nov, 2018) Brand Dubai, the creative arm of the Government of Dubai Media Office, GDMO, and the Dubai International Financial Centre Authority, DIFC Authority, have signed a Memorandum of Understanding, MoU, to foster the growth of art, culture and creativity in Dubai.
Under the MoU, Brand Dubai and the DIFC Authority, will collaborate to expand cultural development in Dubai and initiate projects to inject fresh energy and ideas into the emirate’s artistic and creative environment. The two organisations will identify opportunities for a range of joint initiatives to promote excellence in the fields of art and creativity.
Essa Kazim, Chairman of DIFC Authority and Governor of DIFC, said, "Through our partnership with Brand Dubai, we are looking to further develop and create new opportunities within Dubai’s cultural ecosystem. DIFC’s emergence both as a leading global financial hub and a centre for lifestyle, arts and culture offers an ideal platform for unique new creative ventures. Our cooperation with Brand Dubai enables us to further empower talented individuals and promising ventures seeking to mark in Dubai’s creative community. The upcoming Gate Avenue in DIFC will be a space for artists and creative professionals to express themselves and showcase their talent.
We are keen to work with Brand Dubai to further enrich creative and cultural activity both in Centre and the city."
Mona Al Marri, Director-General of the GDMO, said, "We are very pleased to forge a new cooperation with Dubai International Financial Centre Authority to support the growth of Dubai’s exciting cultural environment. Guided by the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, the emirate has demonstrated that it can bring together the resources and talent required to become one of the world’s major cultural hubs. We are keen to work with DIFC to facilitate a greater role for art and creativity in the lives of people in Dubai through fresh new concepts and approaches. Our cooperation with DIFC brings together each other’s distinctive capabilities, which in combination can provide a new impetus for the development of art, culture and creativity in Dubai."
One of the key focuses of the agreement between DIFC and Brand Dubai will be in exploring initiatives to promote art and creativity in Gate Avenue, an upcoming premium urban retail, leisure and cultural development at the heart of DIFC.
Related Topics
Recent Stories
Malala expresses unwavering support for Gaza people
Selection committee dissolved over Pakistan women cricket team's poor performanc ..
Punjab CM Maryam Nawaz in police uniform at Chung police center
Currency Rate In Pakistan - Dollar, Euro, Pound, Riyal Rates On 25 April 2024
Today Gold Rate in Pakistan 25 April 2024
Mired in crisis, Boeing reports another loss
Session Awarding Ceremony 2024 held at Cadet College Muzaffarabad
Austrian ski great Hirscher to make comeback under Dutch flag
Pakistan, Japan agrees to convene 'Economic Policy Dialogue'
FM Dar conveys deepest sympathy on torrential rains devastation in UAE
Spain PM Sanchez says weighing resignation after wife's graft probe
Tennis: ATP/WTA Madrid Open results - 1st update
More Stories From Middle East
-
UAE announces ‘Zero Bureaucracy Program’ to reduce bureaucracy
3 months ago -
COP28 President-Designate welcomes Transitional Committee agreement to operationalise Loss and Damag ..
6 months ago -
Global Media Congress 2023 to feature Co-Production Majlis as a new networking platform
6 months ago -
Young female athletes shine at Abu Dhabi World Youth Jiu-Jitsu Championship
6 months ago -
King of Jordan receives Abdullah bin Zayed and ministers participating in Arab coordination meeting
6 months ago -
Abdullah bin Zayed participates in coordination meeting of Arab foreign ministers, joint meeting wit ..
6 months ago
-
3rd annual conference of Emirates Society of Clinical Microbiology kicks off in Dubai
6 months ago -
SIBF 2023 hosts Nobel laureate to discuss emergence of ‘Afrofuturism’ in global discourse
6 months ago -
ALC announces winners of Kanz Al Jeel Award 2023
6 months ago -
SIBF turns spotlight on remarkable contributions of women
6 months ago -
Global assets in spot bitcoin ETFs hit $4.16 billion
6 months ago -
Rescuers struggle to find Nepal quake survivors as deaths reach 157
6 months ago