Three Day World Music Day Festival Starts At Lok Virsa

A three-day World Music Day 2021 festival was started here on Friday at National Institute of Folk and Traditional Heritage (Lok Virsa)

ISLAMABAD, (UrduPoint / Pakistan Point News - 18th Jun, 2021 ) :A three-day World Music Day 2021 festival was started here on Friday at National Institute of Folk and Traditional Heritage (Lok Virsa).

Talking to APP at the opening ceremony, Executive Director Lok Virsa Talha Ali said that a special three-day event was organized by Lok Virsa in collaboration with Hill Joint & Echo Records.

He said that the festival would continue till June 20.

He said that World Music Day was officially launched in 1982. It is celebrated every year on the 21st June at rooftop theatre of Lok Virsa. Each year, people are encouraged to listen to their favorite music and share it with others.

He said that first ever Music festival was organized to entertain the youth to provide them an opportunity to enjoy their favorite musicians.

He said that Standard Operating Procedure (SOPs) of COVID-19 would be strictly observed.

Talha Ali said that Lok Virsa is a platform to showcase the best of Pakistani music talent representing all music genres including folk music / classical/ Qawwali/ Sufi/ contemporary and modern pop.

He said that this programme would promote classical and semi-classical to folk, modern tunes and pop singing among the younger generation and to groom their hidden talent.