Huawei Climbs In BrandZ Rankings Of The World’s Most Valuable Brands
Umer Jamshaid Published June 14, 2019 | 06:03 PM
Ground-breaking Product Innovations, Device Salesand acommitment to Developing Technology that benefits society are keys to success
Shenzhen (UrduPoint / Pakistan Point News - 14th Jun, 2019 ) Huawei has strengthened its positionin a leading global brand index while also increasing its brand value. BrandZ’sannual Top 100 Most Valuable Global Brandsstudy, published byWPP’s research arm Kantar, ranks Huawei 47th (up one place from last year) with an eight percent increase in brand value.
It’s the fourth consecutive year that Huawei has been featured in the top 50. Ground-breaking product innovations such as the HUAWEI P30Pro’s advanced camera system and the unprecedented technological innovation baked into theHUAWEIMate X handset (which boasts advanced 5G capabilities and a new foldable design) have clearly struck a chord with media and consumers alike, gaining excellent product reviews and countless awards, success that been reflected in sales.
As leading analyst firm IDC noted in itsmost recent Worldwide Mobile Device Tracker, Huaweiprovided the only highlight from a vendor perspective, posting year-on-yeargrowth in shipments of more than 50%.
It further remarked that the firm’s laser focus on growing its stature in the world of mobile devices saw it closing the gap on leader Samsung and firmly cementing its number two position.
AccordingtoIDC, Huawei now boasts 19% of global market share in the smartphone category and was the only smart phone vendor at the top of the rankings to experience an increase in shipment volumes throughout the first quarter of 2019.
Huawei’s success shines a light on a broader trend of Chinese brands succeeding in the global consumer economy. Four of the nine new entries to the BrandZ’sreport are based in China and there are 15 Chinese companies now in the top 100.
Overall, there was a 7% increase from USD 4.4 to 4.7 trillion over last year’s report, adding a total of USD 328 billion to the brands listed in the report. For the 13th year, consumer technology companies continue to dominate the top rankings occupying eight out of the ten placeswith a combined worth in excess of USD1 trillion.
Looking to the future, Huawei’s commitment to developing technologies that benefit society, as well asconsumers, is sure to boost its reputation and standing among global audiences. For example,Huawei’s ‘AI for Good’initiative brings to life howArtificial Intelligence can be a transformative technology when applied to helping humanity overcome challenges and improve life chances.Recent projects include translating books into sign language for deaf children, reading facial expressions for the blindand diagnosing visual impairments at a stage early enough for effective treatment.
Related Topics
Recent Stories
Rizwan’s batting order may be changed: Sources
Nawaz Sharif to visit Guangzhou exhibition in China
FM Dar not traveling to China: Foreign Office
PM takes notice of deliberate delay in tax cases
Iranian President visits Allama Iqbal’s mausoleum
Iranian President arrives in Lahore today
Currency Rate In Pakistan - Dollar, Euro, Pound, Riyal Rates On 23 April 2024
Today Gold Rate in Pakistan 23 April 2024
Islam enlightened world with its teachings about knowledge: Dr Jamileh
Record London close as oil prices drop on easing Middle East fears
TV tower in Kharkiv struck as Russia captured village
LCCI language courses from May 1
More Stories From Technology
-
Pro Tips: How to Capture Stunning Portraits with the Aura Light Portrait of vivo V30 5G
1 day ago -
Itel celebrates launch of S24—a new brand identity
2 days ago -
Realme C53 Price Slash: High-Tech Meets High Style at New Low Price!
3 days ago -
Take Charge, Live Free: Empower Your Life with Infinix NOTE 40 Series
5 days ago -
PTA Undertakes Consultation with All Pakistan Network Association (APNA) on Proposed Class Value Add ..
5 days ago -
Vivo V30 5G: The Perfect Blend of Enhanced Photography and Premium Design
6 days ago
-
PITB's Regional Plan 9 invites applications for its newly launched incubation centers in Rawalpindi, ..
7 days ago -
Pakistan calls for enhanced information integrity on digital platforms
7 days ago -
Infinix NOTE 40 Series vs. the Competition: Why It Stands Out
8 days ago -
"Unlock Exceptional Value: The New realme Note 50 with Extended Warranty Now Available in Pakistan!� ..
8 days ago -
Google unveils new AI chips, arm-based processor for data centers
14 days ago -
Italy considers stricter penalties for AI-related crimes
14 days ago