AI A 'fundamental Change In The News Ecosystem': Expert

Perugia, (APP - UrduPoint / Pakistan Point News - 20th Apr, 2024) Artificial intelligence is shaking up journalism and in the short term will cause "a fundamental change in the news ecosystem", media expert David Caswell told AFP.

A former employee at Yahoo! and BBC News Labs, the British broadcaster's innovation wing, Caswell spoke as industry leaders gathered in the Italian city of Perugia to discuss the biggest questions facing their trade.

- How do you see the journalism of the future? -

"We don't know. But what we are trying to do is to understand all of the possibilities or as many of the possibilities as we can. But I think there are some things that are becoming clearer: one is the fact that more media will probably be created and originated and sourced by machines.

So machines will do more gathering in a lot of journalism, will do more of the producing, the audio, the video and the text, and will create the kind of experiences of consumption that consumers have.

That is a very fundamental change in the information ecosystem in general, and the news ecosystem in particular. This is structurally different than the one that we're in now. We don't know how long it's going to take - it may be two, four, seven years. I think it's going to be faster because there is very little friction.

People don't need news devices, new hardware, they don't need a lot of money as producers, they don't need technical expertise. All those things that were barriers in the previous generation of AI are no longer barriers, thanks to generative AI".