PCB Joins Hands With TikTok For HBL PSL 9
Muhammad Rameez Published February 16, 2024 | 05:58 PM
TikTok and the Pakistan Cricket Board (PCB) have announced a collaboration for HBL PSL 9, providing fans the opportunity to experience the excitement of the country's most loved sporting event like never before
ISLAMABAD, (APP - UrduPoint / Pakistan Point News - 16th Feb, 2024) TikTok and the Pakistan Cricket Board (PCB) have announced a collaboration for HBL PSL 9, providing fans the opportunity to experience the excitement of the country's most loved sporting event like never before.
The collaboration heralds a new era of engaging content for cricket enthusiasts. Throughout HBL PSL 9, TikTok will play a pivotal role in delivering behind-the-scenes moments, player interviews, post-match analysis, and much more directly to fans worldwide, said a news release.
The HBL PSL account on TikTok @thepsl has close to 2 million followers while there have been more than 2.47 million published content, using the popular hashtag #HoJaJazbaati in the last two seasons. The official hashtag for this season is #KhulKeKhel.
Saif Mujahid, TikTok's Head of Content Operations and Marketing in Pakistan: “TikTok is excited to collaborate with PCB for HBL PSL Season 9.
We are committed to delivering an unparalleled experience for cricket fans, providing them with access to exciting content and immersive storytelling throughout the tournament.”
Salman Naseer, Chief Operating Officer PCB: “TikTok's collaboration with PCB reflects our shared commitment to engaging cricket fans through innovative and compelling content. As we gear up for another thrilling season of HBL PSL, we look forward to leveraging TikTok's platform to bring fans closer to the action and excitement of the tournament.”
Throughout HBL PSL Season 9, fans can engage with the excitement using official hashtags such as #HoJaJazbaati, #PSLFanzone, #PSLTopPicks, #CricTok, #NawaAayaSoneya, #PSLKiYaadein and #JashaneCricket. Additionally, TikTok will introduce special HBL PSL filters, curated playlists, and a dedicated HBL PSL search hub within the app, enabling fans to immerse themselves fully in the tournament experience.
Related Topics
Recent Stories
Seven labourers from Punjab shot dead in Gwadar
Nation will never forget criminals of 9th May who attacked state for politics: P ..
Currency Rate In Pakistan - Dollar, Euro, Pound, Riyal Rates On 9 May 2024
Today Gold Rate in Pakistan 09 May 2024
IHC adjourns PTI founder, Qureshi's appeal till Thursday
CDWP recommends 3 projects to ECNEC for approval
Tarar assures APNS to resolve issues of newspaper industry
Pakistan urged to capitalize on economic stability, for Tobacco Tax Reforms
N. Macedonia polls set to upend ties with EU neighbours
Croatia's ruling party reaches coalition deal with right wing
Bayern coach Tuchel makes three changes for Madrid showdown
Olympic flame arrives on French soil for Paris Games
More Stories From Sports
-
Bayern coach Tuchel makes three changes for Madrid showdown
13 hours ago -
Olympic flame arrives on French soil for Paris Games
13 hours ago -
16th CNS international squash championship begins
14 hours ago -
Rana hopes Hockey team to play final in the Azlan Shah tournament
14 hours ago -
SA Gardens, Wapda quality for National Challenge Cup semis
15 hours ago -
Olympic flame to arrive on French soil
15 hours ago
-
Lahore, Karachi to face each other in final of National Women’s One-Day Tournament
17 hours ago -
Pakistan Jr. Tennis team for South Asian Tennis Championship announced
17 hours ago -
GCP wins overall trophy of KP HED Inter-College Boys Games
18 hours ago -
Sports teaches discipline, unity, tolerance: Meena Khan
19 hours ago -
4th Union Club Gatorade trophy ranking tennis championship concludes
20 hours ago -
Bicycle race organized to promote of sports activities among youth
18 hours ago