OctaFX Announces Visual Rebranding, Adopts Space-inspired Design System
Umer Jamshaid Published August 10, 2022 | 05:56 PM
11 years of providing brokerage services marks an important milestone for OctaFX. For the first time, the broker decided to hold a visual rebranding.
Lahore (UrduPoint / Pakistan Point News -10th Aug, 2022) Over more than a decade, OctaFX has managed to accomplish numerous achievements. Today, clients from over 150 countries have opened more than 12 million trading accounts with the broker. To become even closer to its clients, OctaFX decided to adopt a fresh new look: with refined colours, space-inspired elements, and a new logo.
The concept
The main concept behind the rebranding reflects the broker’s mission: OctaFX exists to ensure everyone can achieve their investment goals.
‘We picture goals as stars in the broad universe of finance. Each one represents a unique combination of needs and desires of a particular person. The journey towards the investment goal isn’t always easy—there are many obstacles on the way. To overcome them, traders need an optimal set of both analytical and financial instruments, as well as a reliable partner. We are here to provide them with everything necessary to make effective trading decisions and achieve their investment goals. All the elements of our new design system convey this message in a simple, yet illustrative way,’ the OctaFX press office commented.
The logo
The two orbits forming OctaFX’s new logo reflect the all-encompassing support it provides for traders on the journey towards their goals. The orbits cross each other to create the word ‘fx’ that highlights an important part of the company name.
The elements
The elements constituting the new visual identity are all built around centre-oriented forces and objects, such as orbits and rays, reflecting the broker’s continued focus on the investment goals of its clients.
The colours
The colour palette of deep blues and intense oranges gives vibrancy to the new brand design, emphasising the confidence, dynamism, and readiness to change.
The transformation
The financial world is changing rapidly. New challenges emerge every day, and OctaFX is ready to evolve and transform in response, all to meet and exceed the expectations of its clients. The new branding was created to express that.
Recent Stories
ICC Womens T20 World Cup Qualifier, Match 2: Ireland Women open with Comfortable ..
Robinson, bowlers help New Zealand go 2-1 up against Pakistan
Shahzeb Chachar to hold khuli kachehri on April 26
Heatwave amid Israel's aggression in Gaza brings new misery, disease risk
Tourism must change, mayor says as Venice launches entry fee
Court adjourns Judicial Complex attack case till May 17
Nasreen Noori’s book ‘Popatan Jahra Khwab’ launched
Wafaqi Mohtasib inspection team visits Excise and taxation office
AJLAC announces 5th Conference titled ‘People’s Mandate: Safeguarding Civil ..
Pak-US officials engage to enhance trade, investment ties
IBCC to promote educational excellence, expand regional presence
Pakistani 'Blue Helmets' serving UN Peacekeeping Mission in DR Congo set to leav ..
More Stories From Technology
-
Punjab CM inaugurates Pakistan’s first Virtual Women Police Station
2 days ago -
Pro Tips: How to Capture Stunning Portraits with the Aura Light Portrait of vivo V30 5G
4 days ago -
Itel celebrates launch of S24—a new brand identity
4 days ago -
Realme C53 Price Slash: High-Tech Meets High Style at New Low Price!
6 days ago -
Take Charge, Live Free: Empower Your Life with Infinix NOTE 40 Series
8 days ago -
PTA Undertakes Consultation with All Pakistan Network Association (APNA) on Proposed Class Value Add ..
8 days ago
-
Vivo V30 5G: The Perfect Blend of Enhanced Photography and Premium Design
9 days ago -
PITB's Regional Plan 9 invites applications for its newly launched incubation centers in Rawalpindi, ..
10 days ago -
Pakistan calls for enhanced information integrity on digital platforms
10 days ago -
Infinix NOTE 40 Series vs. the Competition: Why It Stands Out
11 days ago -
"Unlock Exceptional Value: The New realme Note 50 with Extended Warranty Now Available in Pakistan!� ..
11 days ago -
Google unveils new AI chips, arm-based processor for data centers
16 days ago